This is OpenMinds

URStore had to cope with challenges such as limited resource allocation and management, which were affected by the Covid-19 pandemic. This had an effect on the company’s operational efficiency and client prioritisation in order to convert high-interest leads.

Nestlé Malaysia wishes to roll out a new series of products come mid 2021 but hopes to conduct an agile market penetration studies using an e-commerce and digital validation route.

Physical retail outlets everywhere were badly hit due to Covid-19 and GNC Malaysia needed to ramp up its digital efforts to drive traffic to its e-commerce store.

Following the pandemic, Bonia & Braun Buffel faced declining online conversions as well as low brand consideration among target consumers for leather goods. Furthermore, a lack of execution and management competency restricts effective strategy development and growth.

During the circuit breaker, AIA Singapore realised that it was an opportune time to equip their insurance agents with some basic social media skills in order to help boost sales through social media channels.

Truvisor was challenged by a lack of resources to run marketing campaigns and managing multiple brands, each of which required its own marketing efforts. It’s also difficult to communicate effectively when there are multiple external stakeholders involved.

Covid-19 has forced many organisations to rethink their e-business strategies and Vinda Malaysia wanted an objective viewpoint on their e-business unit’s performance in order to move forward.

Needed to catch up with large eCommerce players like Lazada & Zalora before completely losing their market share in the online retail space.

Without a physical store, prospects and customers lack the in-store experience of familiar sales personnel that are able to create meaningful connections between the brand and in-store visitors. As a fully e-commerce brand, Jobbie set to discover new solutions to keep the brand consistently top-of-mind, especially in the competitive peanut butter market.

The different business divisions within the organisation found it difficult to create effective digital marketing campaigns.