This is OpenMinds

Wipro experienced a decline in E-commerce sales returns. Their Return on Ad Spend (ROAS) was below 1 despite a 5-digit ad spend while the Cost Per Acquisition (CPA) was on the rise.

Physical retail outlets everywhere were badly hit due to Covid-19 and GNC Malaysia needed to ramp up its digital efforts to drive traffic to its e-commerce store.

Covid-19 has forced many organisations to rethink their e-business strategies and Vinda Malaysia wanted an objective viewpoint on their e-business unit’s performance in order to move forward.

The bank has subscribed to multiple social analytics software and needed a firm to consolidate these data & to make sense of the numbers.

Minimal visibility and data tracking in the sales supply chain with hopes to improve customer loyalty and engagement.

Needed to catch up with large eCommerce players like Lazada & Zalora before completely losing their market share in the online retail space.

Serenia Township is located away many miles away from KL and Sime Darby Property needed a website to convey the convenience and accessibility of the township. Client also wants to incorporate interactive elements into the website to make it more interactive.

During the circuit breaker, AIA Singapore realised that it was an opportune time to equip their insurance agents with some basic social media skills in order to help boost sales through social media channels.

Truvisor was challenged by a lack of resources to run marketing campaigns and managing multiple brands, each of which required its own marketing efforts. It’s also difficult to communicate effectively when there are multiple external stakeholders involved.

JobStreet was unable to hold physical career fairs due to the pandemic, which disrupted their traditional recruitment strategy. They also had to deal with manual data entry processes for various employer information, which resulted in significant inefficiencies. The lack of a Content Management System limited their ability to manage content, limiting their ability to respond quickly to changing market demands.