Data Analytics
Turn your data into meaningful insights. We help you crunch the numbers and provide you with actionable data-driven insights to help you make better business decisions.
Truth is, not every business requires big data; however, having the right data and knowing what to do with it is increasingly important and valuable. Whether you’re starting up or is already running a database of millions, we can help you identify what is important for you to track your way to meet your objectives.
- Planning of data source collection
- Planning and setup of in-store visual analytics
- Integration of data across all platforms
- Design of business objective reports
- Data analysis
- On-going optimisation of data collected
ONLINE TO OFFLINE DATA ANALYSIS
Knowing your customers’ behaviour on both offline and online platforms is great but what’s even more important is the relationship between them, and how it forms a clear view of your customers’ merchandise options, shopping preferences, recurring behaviors and more.
- Retail analysis
- Merchandise analysis
- Cross-platform performance report
- Campaign analysis
- Customer profile analysis
- Traffic performance report
- Cross-platform behavioural analysis
SOCIAL LISTENING & REPORTING
They say listening is key to be a good communicator, and we agree. Consumers are tired of being advertised to and have their complaints left unheard; and the brand that addresses them, wins them over.
- Setup of listening mechanics
- Cross-channel data integration
- Cross-channel sentiment analysis
- Data cleaning and organising
- Competitor comparison
- Design of key metric report(s)
- Action items