Achieve better business performance with
trustable and actionable insights through data.


Achieve better business performance with trustable and actionable insights through data.

Making business decisions can be daunting in the midst of so much uncertainties. Work with us and power your business with the right dose of intelligence that mitigate potential risks, gain competitive edge and propel business growth.


No matter what it is you’d like to uncover, we will work on crafting & deploying the right approach in data mining, data consolidation, data warehousing, data visualisation, and database management system.

Nestle Malaysia


Nestle Malaysia wishes to roll out a new series of products come mid 2021 nationwide but hopes to conduct an agile market penetration studies using an e-commerce and digital validation “test-and-learn” route.


OpenMinds developed an e-commerce store using Shopify Plus and integrated the backend with multiple analytic tools to provide customized consumer insights that ranges from understanding purchasing behavior, user interactions on the website, sign-ups, and product price optimisation.

Digital Validation, e-Commerce, Webstore Analytics

CIMB Malaysia


The bank has subscribed to multiple social analytics software and needed a firm to consolidate these data & to make sense of the numbers.


OpenMinds was engaged for 2 years to produce consolidated & integrated social media reports that comes with actionable recommendations, competitive analysis, user insights and channel analysis.

Competitor Analysis, Social Media Reports, Social Listening


Data Analysis & Reporting

Let our data analysts & proprietary analytics software crunch those numbers and present what matters most to you, followed with a list of action items to better your performance.

Data Point Planning & Setup

A detailed examination of your customers’ journey to fulfil tracking gaps in your business to design and install the right data collection methods to acquire relevant data.

Data Consolidation

Mapping of existing data across different systems and databases to produce meaningful output for business decision making.

CRM Analytics

We provide big data insights to help you drive contextual, personalized customer engagement in real time across any channel or line of business.


Jon Wong - Data Analytics Expert in Malaysia

Jon Wong

Director, Digital Transformation & Advisory

Jon has a broad experience having dealt with clients from different industries including FMCG, entertainment, retail, e-commerce, F&B, and alcohol. He has also personally led implementation projects on retailer & field service management system using mapping technology and KPI tracking tool for one of the largest global telecommunication companies and has helped restructure marketing operation as interim CMO for a highly recognized retailing business in Vietnam. Jon graduated with a B.Sc. in Geographic Information Science (GIS).

Ng Xien Puo - Data Analytics Expert in Malaysia

Ng Xien Puo

Founder of DriveFunnels

Xien Puo, or XP in short leads the digital performance arm of OpenMinds - DriveFunnels, with the goal of creating & optimising digital customer acquisition journey for brands. He has led digital acquisition projects with campaigns over 7 figures ad spent across various industries including property, insurance, finance, fashion retail, and health care just to name a few - raking in over 4 figures in lead generation and 8 figures in online sales over the past several years. His familiarity with various ads platforms, conversion funnel development, marketing automation, web analytics and conversion optimisation enabled him to assist brands in developing an integrated digital strategy and formulating multi-channels digital campaign & media plan.

Lee Xin - Data Analytics Expert in Malaysia

Lee Xin

Chief Technology Officer

Lee Xin is a CTO at OpenMinds with experience in developing award-winning mobile applications and building critical enterprise solutions in numerous projects across various industries including agriculture, logistics, and property development. He also teaches university students and mentors at Startup Weekend KL.


Customized Solutions

We enable our clients anywhere they are in their journey to become data-driven, providing everything from specific subject matter to holistic transformations.



We take human emotions out of data crunching and let our AI-enabled analytics software produce high quality & actionable customer insights.

Business First


We identify and capture the most value and meaningful insights from data, turning them into profitable competitive advantages for our clients.

Sustainable Approach

Once the tools and models are implemented, we focus on building and transferring capabilities and skills to ensure that analytics becomes a sustained competitive advantage.


Drop us a line and let us help you get further

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OM CONNECT SDN BHD (1017397-U) (OpenMinds™ Resources)
C-1-05, Centum @ Oasis Corporate Park
No. 2, Jalan PJU 1A/2, Ara Damansara,
47301 Petaling JayaM
Selangor, Malaysia

Email us:

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