This is OpenMinds

Minimal visibility and data tracking in the sales supply chain with hopes to improve customer loyalty and engagement.

Sime Darby Plantation’s legacy systems were slow, resulting in costly upgrades that limited the adoption of newer processes, as well as a lack of comprehensive communication among various systems in their ecosystem. Furthermore, information gaps, manual workflow handling, spreadsheet processes, and the lack of system-based controls all contribute to inconsistencies in data accuracy and oversight.

JobStreet was unable to hold physical career fairs due to the pandemic, which disrupted their traditional recruitment strategy. They also had to deal with manual data entry processes for various employer information, which resulted in significant inefficiencies. The lack of a Content Management System limited their ability to manage content, limiting their ability to respond quickly to changing market demands.

Needed to catch up with large eCommerce players like Lazada & Zalora before completely losing their market share in the online retail space.

During the circuit breaker, AIA Singapore realised that it was an opportune time to equip their insurance agents with some basic social media skills in order to help boost sales through social media channels.

Without a physical store, prospects and customers lack the in-store experience of familiar sales personnel that are able to create meaningful connections between the brand and in-store visitors. As a fully e-commerce brand, Jobbie set to discover new solutions to keep the brand consistently top-of-mind, especially in the competitive peanut butter market.

Nestlé Malaysia wishes to roll out a new series of products come mid 2021 but hopes to conduct an agile market penetration studies using an e-commerce and digital validation route.

Following the pandemic, Bonia & Braun Buffel faced declining online conversions as well as low brand consideration among target consumers for leather goods. Furthermore, a lack of execution and management competency restricts effective strategy development and growth.

The different business divisions within the organisation found it difficult to create effective digital marketing campaigns.

Physical retail outlets everywhere were badly hit due to Covid-19 and GNC Malaysia needed to ramp up its digital efforts to drive traffic to its e-commerce store.