This is OpenMinds

Wipro experienced a decline in E-commerce sales returns. Their Return on Ad Spend (ROAS) was below 1 despite a 5-digit ad spend while the Cost Per Acquisition (CPA) was on the rise.

The different business divisions within the organisation found it difficult to create effective digital marketing campaigns.

URStore had to cope with challenges such as limited resource allocation and management, which were affected by the Covid-19 pandemic. This had an effect on the company’s operational efficiency and client prioritisation in order to convert high-interest leads.

Needed to catch up with large eCommerce players like Lazada & Zalora before completely losing their market share in the online retail space.

Nestlé Malaysia wishes to roll out a new series of products come mid 2021 but hopes to conduct an agile market penetration studies using an e-commerce and digital validation route.

The bank has subscribed to multiple social analytics software and needed a firm to consolidate these data & to make sense of the numbers.

Local manufacturing brand with dwindling sales as they struggle to compete on the smart cleaning products segment in a market dominated by international juggernauts such as Dyson, Roborock & Xiaomi.

Sime Darby Plantation’s legacy systems were slow, resulting in costly upgrades that limited the adoption of newer processes, as well as a lack of comprehensive communication among various systems in their ecosystem. Furthermore, information gaps, manual workflow handling, spreadsheet processes, and the lack of system-based controls all contribute to inconsistencies in data accuracy and oversight.

Covid-19 has forced many organisations to rethink their e-business strategies and Vinda Malaysia wanted an objective viewpoint on their e-business unit’s performance in order to move forward.

Local manufacturing and sportswear & sports gear brand owner with distribution dependency leading to lower profitability.